by Rob Worth | 19 Jul 2021 | Marketing
Are people already systems thinkers without knowing it? People already have an intuition about complexity and systems thinking. Systems thinkers often bemoan the lack of applied systems thinking. Yet, people have a natural tendency to understand these things, even if...
by Rob Worth | 18 Jul 2021 | Marketing
3 questions your book blurb must answer for a reader to buy Your blurb is another stage in selling the book. No more, no less. The back cover or book description copy, called a blurb, is sales copy. It comes after your title, after your cover, and is the next step to...
